Welcome to my website. I am an experienced fundraiser who has worked with a number of charities in the UK, Ireland and internationally. Currently, I am Fundraising Director of WWF UK (www.wwf.org.uk). Fundraising has never been easy and one of the particular difficulties I have faced over the years has been in measuring the success of fundraising campaigns, particularly those aimed at recruiting new supporters. I have developed a number of tools and resources to help me do this over the years and the purpose of this site is to share these tools with fellow non-profit fundraisers. Everything here is available to download for free for non-commercial use. I hope you find something useful here.
